Gisel B - The brand

GISEL B, established in 2015 by Clémence Masson, is a French jewelry brand committed to delivering high-quality, handcrafted pieces made in France, while keeping them affordable for a broad audience.

In 2021, GISEL B took a groundbreaking step by introducing a line of inclusive and unisex jewelry.

May 2021 saw the launch of a unique collection that blends knitwear with cultured pearls. This collection represents a significant milestone for designer Clémence, who has always aimed to make jewelry a fashion statement rather than a marker of status or division.

Photographer Marine Barian's vision brought their campaign into prestigious publications like Cosmopolitan, Vogue, and Elle.